BIG NEWS!

We’re thrilled to share some exciting news — Be Free Bar’s Blondie Coffee and Blueberry Burst flavors have been named winners of the 2025 Good Housekeeping Best Snack Awards!

This national recognition means the world to us — and to our community of snack lovers who value real ingredients and balanced nutrition. It’s time to focus on more than just one nutrient — like protein or sugar. It’s important to look at the bigger picture. Yes, getting enough protein matters, but so does finding balance with other essential nutrients, including complex carbohydrates, fiber, and healthy fats.

Why did Be Free Bars win?

Registered dietitians at the Good Housekeeping Institute Nutrition Lab, along with their team of food and nutrition experts, rigorously analyzed ingredient lists, nutrition facts labels, packaging claims, and flavor profiles to help you discover the best of the best. Consumer testers weighed in on taste and shared real-life feedback, so you’ll know what’s truly worth trying. The winning snacks are innovative, delicious, and meet strict nutritional standards — including limits on per-serving calories, sugar, and sodium.

Whether you’re a long-time fan or just discovering us, now’s the perfect time to enjoy our award-winning bars.

See the full list of winners at goodhousekeeping.com/snacks2025.

P.S. From our Erie, PA kitchen to shelves across the country, thank you for helping us get here. We can’t wait to share what’s next.